{"id":7559,"date":"2026-03-18T10:28:09","date_gmt":"2026-03-18T14:28:09","guid":{"rendered":"https:\/\/www.brokk.com\/us\/press-release\/brokk-hires-training-application-specialist-to-serve-canada\/"},"modified":"2026-04-02T10:06:47","modified_gmt":"2026-04-02T14:06:47","slug":"brokk-hires-training-application-specialist-to-serve-canada","status":"publish","type":"press-release","link":"https:\/\/www.brokk.com\/us\/press-release\/brokk-hires-training-application-specialist-to-serve-canada\/","title":{"rendered":"Brokk Hires Training &amp; Application Specialist to Serve Canada"},"content":{"rendered":"<p><a href=\"http:\/\/www.brokk.com\/us\/\">Brokk<\/a>, the world\u2019s leading manufacturer of remote-controlled demolition machines, hired long-time Brokk operator Aaron Wilcox as a training and application specialist. Based in Ontario, Wilcox serves Brokk customers throughout Canada, providing on-site operator safety training and other aftersales support.<\/p>\n<p>Wilcox joins a growing team as Brokk expands North American operations in Canada. In 2024, the company opened a new distribution center in Hamilton, Ontario, to streamline ordering and shipping for Canadian customers. Brokk continues to recruit talented industry veterans like Wilcox to further build in-country support and service.<\/p>\n<p>\u201cAaron has spent most of his career with a control box in his hands,\u201d said Lars Lindgren, president of Brokk Inc. \u201cHe knows the ins and outs of the machines and how to work safely and effectively in different applications. Along with his deep knowledge, customers will appreciate his high-energy approach to ensuring they are up and running.\u201d<\/p>\n<p>Wilcox\u2019s responsibilities include commissioning new machines, training operators how to maintain and safely operate demolition robots and providing other aftersales support, such as accessing spare parts.<\/p>\n<p>He was introduced to Brokk demolition robots in the 1990s and has continued to work with the equipment for refractory demolition, on and off between shutdown jobs and long-term crane projects, for 25 years. He started his career working for a contractor who was an early adopter of the electric, remote-controlled technology. Wilcox\u2019s first position was as a safety watch for a Brokk operator, ensuring projects went smoothly, before progressing to becoming an operator himself. He has worked with a range of models, starting with historic models like the Brokk 150, right up to the newest generation, SmartPower<sup>+<\/sup>. Wilcox has also worked as a crane operator.<\/p>\n<p>\u201cBrokk machines have always had a piece of my heart. I\u2019ve been working with them for decades, and they almost feel like an extension of myself,\u201d Wilcox said. \u201cIt\u2019s a privilege to go out to customer jobsites and teach them what I\u2019ve learned over the years, so they can achieve excellent safety and maximum profitability.\u201d<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BROKK recently welcomed veteran operator Aaron Wilcox to its team as a training and application specialist serving customers throughout Canada. With more than 25 years of hands-on experience working with Brokk demolition robots, Wilcox will provide on-site operator training, machine commissioning and aftersales support to help customers maximize safety and performance.<\/p>\n","protected":false},"featured_media":7557,"parent":0,"menu_order":2,"template":"","class_list":["post-7559","press-release","type-press-release","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Brokk Hires Training &amp; Application Specialist to Serve Canada - Brokk USA<\/title>\n<meta name=\"description\" content=\"BROKK hires veteran operator Aaron Wilcox as a training and application specialist in Canada, strengthening customer support with on-site training and aftersales service.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.brokk.com\/us\/press-release\/brokk-hires-training-application-specialist-to-serve-canada\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brokk Hires Training &amp; 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